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6. Seeking Option "C" with Margo Stoney

Season #1

Sometimes you have to step back to take a step forward.

 

Margo Stoney, Founder of High Mountain Creative, knows this all too well. Her entrepreneur origin story has a few stops and starts, but she’s grateful for the ups, downs, and turnarounds that got her where she is today.

 

A graphic designer by trade, and a snowboarder by choice, Margo lives for fresh powder, passport stamps, and outdoor adventures with her pup Rico. Though she remembers her years in corporate life fondly, insatiable wanderlust eventually won out.

 

Learn how she honed her craft on the open road—and the #vanlife malfunction that led her to cross paths with her now-husband. Then hear about the climate crisis reality check that pivoted her entire business model toward supporting conservation nonprofits and sustainable brands.

 

“Choose your eco focus and run with it,” Margo advises fellow entrepreneurs struggling with climate anxiety. Whether it’s integrated into your business, personal life, or both, small steps can make a big impact. Volunteering for trash pickups, planting trees, sustainable commuting, upcycling, and embracing Leave No Trace ethics while recreating are just a few ways to get started.

 

At every turn, Margo has a knack for finding (or creating) an “Option C” in situations that seem black and white. If you’ve ever wanted to infuse more purpose into your work (without going back to school for a Masters Degree in Biology), press play.

 

For more inspiration, subscribe to Unbound Turnarounds on Apple Podcasts or wherever you listen to podcasts!

 

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